Isaac Arthur is a cofounder of CODO Design, an Indianapolis-based branding firm founded on the belief that they can create better work by directly including clients in the creative process. Since 2009, he’s led branding efforts within the food and beverage industry, and spends most of his time working to bring new craft beverages to market and helping established craft breweries rebrand and redefine their foundational positioning, developing brand strategy, identity and internationally-recognized package design that sells more beer.
This decade of work informed his popular books, The Beyond Beer Handbook (2022), Craft Beer, Rebranded (2020) and the Craft Beer Branding Guide (2017).
Outside of CODO, Isaac has turned most of his backyard into garden space. When not weeding and/or eating tomatoes, he spends his time reading, enjoying craft beer and teaching his two daughters how to fish.
He is a 36 year old Boomer with no social media. If you want to reach out to him, your best bet is email.